RECON Escape Room Padlock

RECON 2024 marked PACLOCK’s first time sponsoring and exhibiting at this new show, and it was all about creating engagement. To connect with attendees, we designed a limited-edition “RECON Lock,” given to the first 300 registrants in their welcome bags. The catch? No keys were included. To unlock their padlock, attendees had to visit the PACLOCK booth, creating a steady stream of meaningful interactions and lead generation throughout the event.

Who Killed the Directional Lock?

One of the biggest talking points at RECON 2024 wasn’t something PACLOCK currently manufactures, but a lock the escape room industry has been missing: the Directional Padlock. A competitor had discontinued the product, and the RECON team used the show to rally support for PACLOCK to consider beginning manufacturing. Anticipation was so strong that the Directional Padlock landed on the front page of the event newspaper, complete with a scavenger hunt for attendees.